About Egerton, LLC
I want to help you tell them. Storytelling demands clarity about value — with solutions memorably described through a process steeped in rigor, creativity, audience empathy, brand alignment, and keen insight.
Baker Egerton
Baker is a marketing and communications professional in B2B technology, focused on cybersecurity, EUC, EdTech, and supply chain. He has held leadership roles with companies great and small, consults with organizations from start-ups to established veterans, and has spent more than four decades mastering B2B storytelling.
Download his profile or CV on the Portfolio page, or view his LinkedIn profile to learn more. And ask him what he's begun doing to embed AI into the creative process. When he's not immersed in storytelling, he's often behind the wheel of a Jeep.
Be Aligned. Know the voice, message plan, and business goal.
Be Respectful. Keep to your available time and budget.
Be a Team Player. Collaborate with all the right people.
No One-Shots. They're self-inflicted injuries.
This Isn't Poetry. Strive to be fit for purpose.